Bladed Angel × Asphalt Legends — Porsche Update
A creator-led Asphalt Legends campaign with Bladed Angel built around the Porsche update, connecting the game with an automotive-focused audience through a natural gaming and car culture crossover.
SERVICES
Creator Sourcing, Influencer Partnership, Campaign Management, Creator Outreach, Deal Negotiation, Content Integration
THE BRIEF, THE BUILD, THE PAYOFF.
Asphalt Legends wanted to connect its Porsche update with an audience that already understands cars. Rather than forcing a traditional gaming integration, we identified Bladed Angel as a natural fit — bringing together her automotive audience and Asphalt’s racing experience.
The partnership worked because the creator, the game, and the featured Porsche content all lived in the same conversation.
The campaign centered around the Porsche update, giving Bladed Angel a natural way to introduce the game through something her audience already cares about: cars.
Instead of treating the collaboration like a standard gaming advertisement, the integration leaned into the automotive angle and let the game become part of the story. That made the partnership feel native to her content rather than bolted onto it.
The goal wasn't simply to put Asphalt Legends in front of a large audience. It was about putting the Porsche update in front of people who already had an interest in cars, performance, and driving culture.
By pairing Asphalt Legends with a creator whose audience naturally overlaps with that world, the campaign created a much more believable bridge between gaming and automotive culture.
Everwell found the perfect crossover for us. Bladed Angel’s automotive audience and the Porsche update made the partnership feel completely natural.
More Stories. More Frames.
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